Social Media Strategist

Marketing & Communication 7 months ago
Employment Information

Job description

Were looking for a talented Social Media Strategist to help us grow our online presence and engage with our target audience. The ideal candidate will have a strong understanding of social media platforms, content creation, and analytics. If youre passionate about social media and have a creative spark, wed love to hear from you!

Responsibilities:
•    Develop and implement social media strategies : Create and execute social media plans to achieve business objectives, increase brand awareness, and drive website traffic and conversions.
•    Content creation and curation : Develop high-quality, engaging content (text, images, videos) for social media platforms, including Facebook, Twitter, Instagram, LinkedIn, and YouTube.
•    Social media account management : Set up and manage social media accounts, including profile creation, content scheduling, and engagement.
•    Analytics and reporting : Monitor and analyze social media metrics (engagement, reach, clicks, conversions) to optimize content and campaigns.
•    Stay up-to-date with industry trends : Keep abreast of the latest social media trends, platform updates, and best practices.
•    Collaborate with cross-functional teams : Work closely with the marketing, content, and design teams to ensure alignment and maximize impact.
•    Manage social media campaigns : Plan, execute, and measure the success of social media campaigns, including contests, giveaways, and influencer partnerships.
•    Engage with online communities : Respond to comments, messages, and reviews on social media in a timely and professional manner.

Requirements:
•    0-2 years of experience : in social media marketing, digital marketing, or a related field.
•    Bachelors degree : in Marketing, Communications, Journalism, or a related field.
•    Strong understanding of social media platforms : Facebook, Twitter, Instagram, LinkedIn, YouTube, and others.
•    Content creation skills : ability to create high-quality, engaging content for social media.
•    Analytical skills : ability to monitor and analyze social media metrics to optimize content and campaigns.
•    Excellent communication and interpersonal skills : ability to collaborate with cross-functional teams and engage with online communities.
•    Ability to work in a fast-paced environment : prioritize tasks, manage multiple projects, and meet deadlines.
•    Proficiency in social media management tools : Hootsuite, Sprout Social, Buffer, or similar tools.

 

Skills
SEO (Search Engine Optimization) Brand Strategy Advertising Campaigns Crisis Management Email Marketing Influencer Marketing
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