Job description
1. Solar Sales Expertise:
• Experience in solar sales is mandatory to successfully lead and execute marketing strategies for solar products and services.
• Understand the nuances of the solar industry, including customer preferences, market trends, and technological innovations.
2. Team Handling:
• Lead and manage a marketing team, providing direction, support, and mentorship.
• Drive performance, set goals, and monitor progress to ensure marketing objectives are met.
3. Sales Strategy Development:
• Develop and execute marketing strategies to promote solar products and expand the customer base.
• Implement targeted campaigns, including digital marketing, events, and promotions to increase brand visibility and sales.
4. Market Research & Analysis:
• Conduct market research to identify new opportunities, customer needs, and competitor analysis within the solar industry.
• Use insights to tailor marketing strategies and adjust plans as needed.
5. Collaboration & Coordination:
• Collaborate with sales and product teams to align marketing efforts with company objectives.
• Ensure smooth coordination between different departments to ensure successful campaign execution.
6. Reporting & Performance Tracking:
• Track marketing performance, measure ROI, and prepare reports for senior management.• Suggest improvements based on data analysis and market feedback.
Preferred Candidate Profile:
• Experience: 0-4 years of experience in solar sales and marketing.
• Local Candidate Preferred: Candidates from the local region are preferred, but relocation is applicable for suitable candidates.
• Skills: Strong knowledge of solar products, excellent communication, team management skills, and a strategic approach to marketing.